stdClass Object
(
[core_content_id] => 4741
[content_item_id] => 4386
[type_alias] => com_content.article
[count] => 2
[router] => ContentHelperRoute::getArticleRoute
[core_title] => Interne communicatie bij DELA: interview
[core_alias] => over-interne-communicatie
[core_catid] => 18
[core_language] => nl-NL
[core_params] => Joomla\Registry\Registry Object
(
[data:protected] => stdClass Object
(
[article_layout] =>
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[initialized:protected] => 1
[separator] => .
)
[link] => index.php?option=com_content&view=article&id=4386:over-interne-communicatie&catid=18&lang=nl-NL
)
Interne communicatie bij DELA: interview
stdClass Object
(
[core_content_id] => 4771
[content_item_id] => 4401
[type_alias] => com_content.article
[count] => 2
[router] => ContentHelperRoute::getArticleRoute
[core_title] => "Mijn deur staat altijd voor je open"
[core_alias] => altijdopen
[core_catid] => 24
[core_language] => nl-NL
[core_params] => Joomla\Registry\Registry Object
(
[data:protected] => stdClass Object
(
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)
[initialized:protected] => 1
[separator] => .
)
[link] => index.php?option=com_content&view=article&id=4401:altijdopen&catid=24&lang=nl-NL
)
"Mijn deur staat altijd voor je open"
stdClass Object
(
[core_content_id] => 4644
[content_item_id] => 4716
[type_alias] => com_content.article
[count] => 1
[router] => ContentHelperRoute::getArticleRoute
[core_title] => Hoe schrijft u overtuigende e-mails?
[core_alias] => copywriting_tips_emailschrijven
[core_catid] => 12
[core_language] => nl-NL
[core_params] => Joomla\Registry\Registry Object
(
[data:protected] => stdClass Object
(
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[article_page_title] => Hoe schrijf ik een overtuigende e-mail?
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[show_urls_images_frontend] =>
)
[initialized:protected] => 1
[separator] => .
)
[link] => index.php?option=com_content&view=article&id=4716:copywriting_tips_emailschrijven&catid=12&lang=nl-NL
)
Hoe schrijft u overtuigende e-mails?
Waarom reageert ú niet op e-mails? Omdat u niet graag leest, of omdat u niet meteen begrijpt wat er staat. Omdat u niet inziet hoe u er beter van wordt, of omdat u niet weet wat de afzender van u verwacht.
Neem dus die hordes voor uw lezer weg wanneer u zelf een e-mail schrijft.
Lees verder
stdClass Object
(
[core_content_id] => 4662
[content_item_id] => 4819
[type_alias] => com_content.article
[count] => 1
[router] => ContentHelperRoute::getArticleRoute
[core_title] => Wat maakt u uniek?
[core_alias] => copywriting_tips_usp
[core_catid] => 12
[core_language] => nl-NL
[core_params] => Joomla\Registry\Registry Object
(
[data:protected] => stdClass Object
(
[article_layout] =>
[show_title] =>
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[show_email_icon] =>
[show_vote] =>
[show_hits] =>
[show_noauth] =>
[urls_position] =>
[alternative_readmore] =>
[article_page_title] => Wat is een USP (Unique selling proposition)?
[show_publishing_options] =>
[show_article_options] =>
[show_urls_images_backend] =>
[show_urls_images_frontend] =>
)
[initialized:protected] => 1
[separator] => .
)
[link] => index.php?option=com_content&view=article&id=4819:copywriting_tips_usp&catid=12&lang=nl-NL
)
Wat maakt u uniek?
Een USP of 'Unique Selling Proposition' (of 'Unique Selling Point') is hét verkoopargument waarmee u potentiële klanten ervan overtuigt dat u hen beter helpt dan de concurrentie. Dat doet u niet met een producteigenschap. Wél met een uniek klantenvoordeel.
Lees verder
stdClass Object
(
[core_content_id] => 4448
[content_item_id] => 4743
[type_alias] => com_content.article
[count] => 1
[router] => ContentHelperRoute::getArticleRoute
[core_title] => Intranettips: de checklist
[core_alias] => intranettips
[core_catid] => 15
[core_language] => nl-NL
[core_params] => Joomla\Registry\Registry Object
(
[data:protected] => stdClass Object
(
[article_layout] =>
[show_title] =>
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[article_page_title] => Intranettips: de checklist
[show_publishing_options] =>
[show_article_options] =>
[show_urls_images_backend] =>
[show_urls_images_frontend] =>
)
[initialized:protected] => 1
[separator] => .
)
[link] => index.php?option=com_content&view=article&id=4743:intranettips&catid=15&lang=nl-NL
)
Intranettips: de checklist
Heel wat organisaties kiezen resoluut voor intranet. Bent u er ook klaar voor? Deze checklist lijst op waaraan u zoal moet denken. Pen in de hand en afvinken maar!
Lees verder
stdClass Object
(
[core_content_id] => 3973
[content_item_id] => 4268
[type_alias] => com_content.article
[count] => 1
[router] => ContentHelperRoute::getArticleRoute
[core_title] => Een bedrijfsvisie schrijven: hoe begint u eraan?
[core_alias] => mikhail-jekson-en-uw-bedrijfsidentiteit
[core_catid] => 12
[core_language] => nl-NL
[core_params] => Joomla\Registry\Registry Object
(
[data:protected] => stdClass Object
(
[article_layout] =>
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[show_article_options] =>
[show_urls_images_backend] =>
[show_urls_images_frontend] =>
)
[initialized:protected] => 1
[separator] => .
)
[link] => index.php?option=com_content&view=article&id=4268:mikhail-jekson-en-uw-bedrijfsidentiteit&catid=12&lang=nl-NL
)
Een bedrijfsvisie schrijven: hoe begint u eraan?
Wilt u een ijzersterk bedrijfsimago? Begin dan bij het begin en schrijf een heldere visie uit. Weet waarvoor uw bedrijf staat. En zorg ervoor dat uw medewerkers die waarden uitdragen. Wij zetten u alvast op weg.
Lees verder
stdClass Object
(
[core_content_id] => 4742
[content_item_id] => 4403
[type_alias] => com_content.article
[count] => 1
[router] => ContentHelperRoute::getArticleRoute
[core_title] => Weg met misverstanden!
[core_alias] => internecommunicatieblunders-zo-moet-het-niet
[core_catid] => 12
[core_language] => nl-NL
[core_params] => Joomla\Registry\Registry Object
(
[data:protected] => stdClass Object
(
[article_layout] =>
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[article_page_title] => Bedrijfscommunicatie ... hoe het niet moet
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)
[initialized:protected] => 1
[separator] => .
)
[link] => index.php?option=com_content&view=article&id=4403:internecommunicatieblunders-zo-moet-het-niet&catid=12&lang=nl-NL
)
Weg met misverstanden!
Bedrijfscommunicatie. U denkt bij het woord vast voornamelijk aan telefoneren en mailen met uw klanten. Of aan brieven, speeches of brochures. Maar ook binnen uw bedrijf is communicatie van het grootste belang.
Lees verder
stdClass Object
(
[core_content_id] => 3765
[content_item_id] => 4060
[type_alias] => com_content.article
[count] => 1
[router] => ContentHelperRoute::getArticleRoute
[core_title] => Zeg het met uw bedrijfsnaam
[core_alias] => zeg-me-hoe-u-het-doet
[core_catid] => 18
[core_language] => nl-NL
[core_params] => Joomla\Registry\Registry Object
(
[data:protected] => stdClass Object
(
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[article_page_title] => Zeg het met uw bedrijfsnaam
[show_publishing_options] =>
[show_article_options] =>
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[show_urls_images_frontend] =>
)
[initialized:protected] => 1
[separator] => .
)
[link] => index.php?option=com_content&view=article&id=4060:zeg-me-hoe-u-het-doet&catid=18&lang=nl-NL
)
Zeg het met uw bedrijfsnaam
