fbpx

Krijg nieuwsbrief

Schakel javascript in om dit formulier in te dienen

 
 

Contacteer ons
(Open van 8:30 uur tot 17:00 uur)

Schrijf.be copy & content
Mechelsesteenweg 155
B-2860 Sint-Katelijne-Waver
BE 0848.540.558 

+ 32 15 27 55 10  -  info@Schrijf.be




Menu

Whatever

Vaughn is hertaler bij Schrijf.be. Dankzij hem raakt uw boodschap nooit 'lost in translation' voor Engelstalige klanten of prospects. En hij blogt ... in de taal van Shakespeare, natuurlijk! 

It’s happened again.  In America, the Marist College Institute for Public Opinion has released the results of its annual poll to discover the most annoying word in English.  And the winner?  For the fourth year in a row, ‘Whatever’ has taken the gold.

In the Oxford English Dictionary, the authority in English, ‘whatever’, is defined as:

a relative pronoun & determiner used to emphasise a lack of restriction in referring to anything or amount, no matter what.

Why is it so annoying?  It really doesn’t sound so bad…  But it seems the authority in English might be a little off target with this one.  If you look at how ‘whatever’ is defined on www.urbandictionary.com, you might understand how it could be annoying:

  1. Used in an argument to admit you are wrong, without actually admitting it, thus ending the argument.
  2. Used to express complete indifference to what a person is saying.
 

Whatever

 

Whatever the Context

There were other words and expressions which appeared on the list.  From ‘Like’ to ‘Twitterverse’ and ‘You know’ to ‘Just sayin’.

Unfortunately, the Annoying Words poll did not give the context in which the words get the blood boiling.  Does this mean the best course of action is to avoid using ‘whatever’, ‘like’, ‘you know’ and ‘just sayin’ in any context?

Whatever 2

Whatever Next?

While the Annoying Words poll has been conducted in America every year since 2009, it appears Oxford University researchers in the United Kingdom compiled a list of irritating expressions in 2008.  ‘At the end of the day’ was followed by ‘fairly unique’ and ‘I personally’.

Once again, there was no context given, although allusions were made to the way football players speak.  However, the results of research into where these terms originated were shared.  Apparently, many annoying expressions begin as office lingo.  And so, if you're being flummoxed by an atmosphere of bad camaraderie in the office, adjust your language and everything will be fine in no time.

Lost in Translation?

A few minutes ago I found myself using the word ‘whatever’ when translating a text.  Alarm bells began to ring!  Although it was used in a context I was sure would not be annoying, I couldn’t help myself: I found an alternative translation.

When they run the Annoying Words poll this year, I hope commonly-used words like ‘the’, ‘a’ and ‘and’ don’t feature on the list.  I’ll be in some trouble if they do.


Tevreden klanten aan het woord

Fantastisch werk, en snél
De deadline was heel nipt. Toch kregen we alle teksten op tijd.
Naadloze samenwerking en een tekst die wérkt
Teksten op maat
Precies wat we in gedachten hadden
Elke tekst is een schot in de roos
Meteen op dezelfde golflengte
Zó anders dan wat je elders leest!
Sprookjesachtige samenwerking
Jullie kleden een barokke tekst uit, en maken er een vlot leesbare brief van.
Technische inhoud helder verwoord
Samenwerking als een geoliede machine
Gelezen en prachtig bevonden
Samenhangend geheel van alle elementen
Overtuigende mailing tegen scherpe prijs
Goed meegedacht, goed neergeschreven
Ik wilde er geen letter aan veranderen
Je krijgt altijd sterke teksten
Ik de cijfers, zij de letters
Al vijf nieuwe grote klanten - en de teller stopt niet!

Wat klanten zeggen

Bedankt voor het goede schrijfwerk!

Inge Nijs